Looking for a more open and collaborative newsroom to support the countless hours put in by their journalists, FOX set after a complete redesign for their Avenue of the Americas space. The room needed to feel immediate and lively, a full embodiment of the fast-paced news industry.
TAD was able to capture the always moving and rapidly changing aspects of news into the design through a figure-eight shaped header with 72 fully integrated video display regions. The system design allows users to sendfeatured content around the room or immediately opposite their workstation. The workstations beneath are arranged in a series of rings that follow the ribbon. In the center of the floor, lives a large column, wrapped in panels displaying news in real time.
The redesign of the Fox News Studio N was ultimately part of a larger effort, including 12 floors of office and amenity space for 21st Century Fox, Fox News and News Corp. Highlights include the second and third floor Fox News studio News rooms and reception experience, the revitalization of the 21st Century Fox main reception and executive center, and the reception for recently acquired Unruly and Storyful brands which included an immersive LED brand experience and custom LED integrated reception desk.
TAD was able to apply our workplace technology strategy, audiovisual design, construction expertise, and branding services to conceive and create a sweeping revitalization of the company’s technology and workplace communication strategies.
