Tag: Strategy

A HQ built on Tech

The answer for this client was to build an office around technology that enhances user experience. For most clients, this looks like more phone rooms and small

Read More »

SOM

A major focus of the renovation project in New York was open collaboration. SOM’s goal was to “integrate holistically the distinct programmatic requirements and architectural

Read More »

Illuminarium Experiences

TAD’s engagement with Illuminarium began in Atlanta, where we created the Content Strategy for authoring, curating, and scheduling the front of house experience. It blends

Read More »

Nuance

Our first challenge was to understand the sophistication of the company’s technology suite and the goals the CXC needed to facilitate, with emphasis on two

Read More »

Citi Retail

Although TAD had worked on their enterprise AV projects, this would be the first project where a collaboration was required between the Corporate Integration and

Read More »

Marsh McLennan

“TAD built AV technology standards from scratch that could overcome variations across our 750+ locations. They led the process and update our standards to continuously

Read More »

Boies Schiller Flexner

BSF employees and visitors can access news, directories, desk reservations, and wayfinding from a single portal on their phones or on wall-mounted screens. Conferencing is simplified with state based control, allowing users

Read More »

Asset Management Firm

TAD began by leading workshops and interviews to gain a first-hand understanding of the users and systems. We interpreted this data into tailored tactics, including distributed office networks, cloud-based video infrastructures, and equipment integrations with remote

Read More »

Investment Trading Firm

TAD’s Digital Experience Design crafted multiple digital touchpoints including the industry’s largest touchscreen table. Another crowning achievement is the “stock ticker of the future”, an unprecedented wraparound LED screen that curves 90° in

Read More »

NBC

In NBC’s lobbies, reception areas, and lounges, TAD respectfully knit digital screens within the stunning Art Deco interior. In the on-air newsroom, we designed workspaces,

Read More »